Per capita availability of blueberries, raspberries surging

From The Packer | 23 February 2022

Overview of blueberries, raspberries and strawberries in the U.S. market, complemented by charts from Agronometrics. Original published on February 22, 2022. 

U.S. fresh blueberry and raspberry per-capita availability at the retail level has more than doubled in the past decade, according to USDA data.

From 2010 to 2019, the USDA said that per-capita availability of blueberries at retail has grown from 1 pound to 2.1 pounds, a twofold-plus gain.

In the same period, the USDA said that per-capita retail availability of raspberries has also more than doubled, from 0.3 pounds in 2010 to 0.80 pounds in 2019.

Strawberries still represent the most widely consumed fresh berry, with the USDA reporting 5.3 pounds retail per capita in 2019.

However, that number is down about 19% from 6.6 pounds in 2010, the USDA said.

Per-capita consumption of blueberries from 2010 to 2019, in pounds, was:
  • 2010: 1.0;
  • 2011: 1.2;
  • 2012: 1.2;
  • 2013: 1.3;
  • 2014: 1.4;
  • 2015: 1.5;
  • 2016: 1.6;
  • 2017: 1.6;
  • 2018: 1.8; and
  • 2019: 2.1.
Per-capita consumption of fresh raspberries from 2010 to 2019, in pounds, was:
  • 2010: 0.2;
  • 2011: 0.3;
  • 2012: 0.3;
  • 2013: 0.3;
  • 2014: 0.7;
  • 2015: 0.8;
  • 2016: 0.7;
  • 2017: 0.8;
  • 2018: 0.7; and
  • 2019: 0.8.
Per-capita consumption of strawberries from 2010 to 2019, in pounds, was:
  • 2010: 6.6;
  • 2011: 6.8;
  • 2012: 7.4;
  • 2013: 7.4;
  • 2014: 7.3;
  • 2015: 7.1;
  • 2016: 6.8;
  • 2017: 6.3;
  • 2018: 5.9; and
  • 2019: 5.3.

Blueberries, raspberries, and strawberries Volumes by History in the US

chart 68

Source: USDA Market News via Agronometrics.
(Agronometrics users can view this chart with live updates here)

The News in Charts is a collection of stories from the industry complemented by charts from Agronometrics to help better tell their story.

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