Miami shipper touts tree-ripe Florida mangoes this summer
From
| 31 May 2023
Overview of mangos from Florida in the U.S. market, complemented by charts from Agronometrics. Original published on May 30, 2023.
Bigger volumes of Florida mangoes are expected this summer from Miami-based Seasons Farm Fresh Inc.
“This season appears to be a bumper crop,” Gabe Bernal, vice president, said in a news release.
The firm’s Florida mango shipments began in May and will be strong this summer, he said.
“Volumes will be much larger than they have been the last three to four years and we expect to have four to five loads per week available through August,” he said in the release.
Florida mangoes are sold under Seasons Farm Fresh’s colorful Miami Mango brand as shown on boxes, bands and PLU stickers, the release said.
“The Miami Mango represents the farmers who stay true to the quality as well as the impact in agriculture that our beautiful state of Florida provides,” Bernal said in the release. “International competitors and hurricanes may try to knock us down, but we are here to stay and show the world what all our local consumers already know: Miami Mango is the way to go!”
Source: USDA Market News via Agronometrics.
(Agronometrics users can view this chart with live updates here)
The company also offers USDA organic-certified mangoes, he said in the release.
“We should have one to two loads a week of organic fruit available in addition to our conventional offerings,” Bernal said in the release. “Our pack is a 4-kilo box with counts ranging from six to 12.”
Florida mangoes offer multiple benefits for regional East Coast and Southern retailers this coming summer, the release said.
The fruit offers a fresher, tastier option for many customers, Bernal said in the release.
“This is tree-ripened fruit,” he said in the release. “They are much sweeter than imported mangoes. And the fruit doesn’t have to undergo treatments such as hot water or irradiation that imported mangoes do. Though we support many other mango programs, nothing tastes as sweet as tree-ripened fruit.”
Florida mangoes can be marketed as home-grown, local/regional and as small farm products by retailers, Bernal said in the release.
“Florida retailers have long recognized the value of promoting the Florida mango,” Bernal said in the release. “We’re working with retailers and distributors in Florida and through the Southern and East Coast U.S. regions to expand the marketing opportunities for the Florida mango. This is especially pertinent as consumers look more and more at where their food comes from and prefer local or regional options, especially in the summertime.”
The News in Charts is a collection of stories from the industry complemented by charts from Agronometrics to help better tell their story.
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